Why nonprofit volunteers should carry business cards

You know business people need and use business cards, but I think nonprofit volunteers should do the same.

If you’re passionate about the work you’re doing for your cause, and would like others to donate or join as a volunteer, keep cards handy to hand out when you talk to new peopleā€”or even to old friends who might be interested in helping. You will show pride in the organization, and you will have a much better chance of remembering your contact information later.

After all, those little scraps of paper that you find to write down a number often get lost or misplaced in the trash.

How many times have you written a name and number on the back of your shopping list and forgot it was there when you tossed the list? Or until you found a name and number and wondered who it was and why you got it. Even worse – you just find the number and don’t remember why you got it. These things happen when people jot down numbers while standing in the grocery store aisle!

In addition to convenience and efficiency, business cards convey the impression that your organization is professional and well-run.

I suggest that the phone number and address of the organization, rather than your own, be printed on the cards. However, with your board’s approval, you may want to include both, so that people can contact you with questions. If you hold an office, include your title after your name, otherwise just say “Susie Smith, Volunteer.”

In addition to the organization’s name and contact information, include a brief tagline that summarizes the organization’s mission. This will help the person looking at your card next week remember why they are interested in participating in your group.

These cards don’t need to be fancy, they just have to be useful. Stores like Staples offer very inexpensive printing, and you can also get card stock and print it on your computer when you need it.

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